The global sensation BLACKPINK returns with a new song titled “Jump”. Dropped on July 11^th, 2025, the new song shows a dance-pop combining electronic dance energy with a bit of euro-pop techno vibes, including a sample of DJ Da Hool’s hit.

The teaser was released on July 7, 2025 showcasing city billboards and murals featuring the members with some graffiti art and the members in black outfits.

The music video was filmed by the renown filmmaker Dave Meyers, he worked with a cinematic urban journey where the members of BLACKPINK energize the streets with fierce choreography.

The first performance was on their concert in Goyang Sports Complex hold on July 5^th, 2025, the show part of their tour ‘DEADLINE’ and the new track was performed twice that night making it the center piece of the whole event.

Its lyrics celebrate a liberating high energy ready to keep it up until it last and emphasizes boldness.

The video has become an impact in YouTube reaching approx. 7,703,101 views in the shortest time ever with less than 24 hours from its release. Fans are praising the fresh sound and high octane beat and has already gotten into the first places on different charts indicating a strong launch. 

The shift toward electronic dance with bold samples and global influences shows how much the group have evolution during their solo projects and also showcased a renewed chemistry getting praised by not only fans but DJ’s and more figures in the music industry for their club ready vibes solidifying their return.